Product Branding & Marketing
 

Rue107

Re-energizing a size-inclusive fashion brand

 
 

Rue107 Email.png
 

the work

To elevate and re-energize the Rue107 brand, we modernized the existing visual identity and expanded the vibrant color palette. We also developed designs for packaging and print materials and created prototypes to test the elements before they went into production. Digitally, we built email marketing and social media templates. To bring it all together, we created an brand book to tell the brand's story and guidelines to create a consistent image in the market.

 
Rue107 Brandbook.png
Rue107 Stickers.png
Rue107 Bag.png
 

the logistics

Visual Identity | Brand Guidelines Book | Digital & Print Design | Art Direction | Email Marketing

 

DSC03435.jpg
 

But wait, there's more...