About shani


My mission is to support creative women of color who are going their own way.

I am a coach and strategist dedicated to empowering women of color across diverse creative fields—design, arts, tech, and film. I specialize in career and business growth coaching, focusing on helping you focus your vision and take on more meaningful and expansive work while keeping your well-being intact.

I envision a world where every creative woman of color has the opportunity, clarity, and confidence to succeed and make a meaningful impact in any way they choose to work.

I have 10+ yrs of experience working as an independent creative, within small and large creative firms, and hiring creative firms as an entrepreneur and a corporate client. This gives me a unique understanding of both sides of the equation: what it takes to sell and deliver creative services and how clients hire and work with creatives.

I attended undergrad at the University of Pennsylvania and graduate school at Boston Architectural College. I’m a certified coach through the Coaching and Positive Psychology Institute. I live in Brooklyn, NY with my husband and many books. Curious to know more about my background? Check out my LinkedIn.


Fun fact: Though I was extremely nervous when I got the offer, taking the gig as a Forbes contributor in 2017 was inspired by Shonda Rhimes’ book Year of Yes.

 

Featured in & trusted by

 
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“When I dare to be powerful, to use my strength in the service of my vision, then it becomes less and less important whether I am afraid.”

-Audre Lorde

 
 
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MY Values


 
 

My work is grounded in my personal values.

  1. Inner Authority

    You already possess a wealth of understanding and insight. You just have to tap into it. You’re complete as you are, holding the keys to your joy. It’s not about perfection but about honoring your true self. Every mind is a canvas of potential creativity. Paint your vision in the vibrant colors it demands.

  2. Strategy over Hustle

    The path to impactful, fulfilling, and prosperous life is paved with strategic rest and conscious choices. Your strategy is your intentional choice to change. And every choice is a step closer to your abundant future. Learn from each, and trust in your journey.

  3. Collective Wisdom

    Community is our strength, our catalyst. It’s in caring for each other that we find our true liberation. Lighting another’s way only makes our collective light brighter. Black and Brown women together, thriving against the odds, are the true innovators, the world-changers. Our collective power is immense. Remember your sisters.

 
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client love


 
 

“Shani is generous, communicates clearly, and really cares about everyone’s success. Her work is extremely accessible and helps move people from vision to strategy to action.”

Melissa W.

 
 

“Working with Shani feels like a motivational jam session. She listens deeply. She speaks openly. But most importantly, she always pushes me.”

- Alex S.

 

“Shani has a knack for making sense of everything jumbled in a founder's brain, diagramming with real examples, and helping you to figure out what to focus on. She makes the theoretical practical.”

- Christine W.

 
 

my renaissance-level goal


 
 

Help 250 women of color creatives build financial freedom through creative work by 2027.

Looking for community with other women of color? Chat with us

Ready to do work you love without the burn out? Coach with us

Mission-aligned company? Partner with us

 
 
 

my words


 
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